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Design Specification
I want to save some money, can I design my own artwork?
Of course, our professional design fees are some of the best around (take a look at our print design page for further information), however, if you wish to design your own artwork and provide a print ready file then this is no problem. Ideally you will need a professional design program such as Adobe Photoshop, Adobe Illustrator or Corel Draw, however, some other design programs may still be able to produce print ready files.
Download one of the free print templates that we provide and edit it in your chosen design program. Please ensure that you take the time to thoroughly read this page, our accepted file types and bleed sections as they are very important. If you require any help at all then do not hesitate to get in touch.
I have already designed my artwork, can this be used?
Artwork supplied by the customer can be used as long as it meets with our required design specifications (below) and is supplied as an accepted file types.
Artwork created in any Microsoft program such as Word cannot be used, this will be the same response from all professional printers, however, it may still be possible to get your artwork print ready so get in touch.
What are your design specifications?
Artwork must be created in CMYK mode (not RGB) at a minimum of 300dpi with a 3mm bleed on each edge of the artwork. Images, background images and fills which are intended to extend to the edge of the page must be extended 3mm beyond the cut line to give a bleed. Text and other images that you need on your finished job must sit 5mm in from the cut line. Multi page products such as booklets must be arranged in "Printers Spreads". Artwork must be supplied as an accepted file types.
Design Templates
Do you have any print templates that I can download and use?
We sure do, from free business card templates to free flyer templates, we offer blank templates for all of our print products. All print templates below are compressed in ZIP files to lower download times, if you do not have WinZIP then visit here or contact us for an unzipped version.
What format are your print templates?
We offer PDF, PSD and JPG templates which are editable in most design programs, all of our print templates are CMYK mode, 300dpi and contain a blank canvas with the correct trim and bleed for commercial printing. To ensure that you save your artwork in the best possible format, please take the time to read our design specifications, accepted file types and bleed sections as they are very important.
Is there anything else I need to know?
If you have clicked on a direct link to this page from a search engine and you are UK based, please take the time to view our price list as we can print from your print ready artwork at some of the UK's best prices. If on the other hand you require design then why not take advantage of our cost effective and professional print design service.
Accepted File Types
Which file types do you accept?
Our preferred file type is a high resolution PDF, if you have the knowledge and software to save in this format then please do so. Alternatively, we also accept PSD, TIFF, JPEG, AI, EPS files and artwork created in any of the professional design programs such as Adobe Photoshop, Adobe Illustrator and Corel Draw.
Which file types provide the best possible print?
As long as the artwork has been created in CMYK mode (not RGB) at a minimum of 300dpi and NO compression/optimisation has been used when saving, then all of the above file types will give a high quality print.
Please ensure that all file types are PC based.
If you are providing artwork as a PSD or TIFF file then please ensure that all image and text layers are flattened.
If you are providing artwork as a JPEG file then please ensure that the image quality save setting is set to maximum when saving.
If you are providing artwork as an AI or EPS file then please ensure that all fonts are converted to paths/outlines and that all images are embedded.
As mentioned above, if you have the knowledge and software to save your artwork as a high resolution PDF file then please do so.
Please take the time to read our design specifications and bleed sections as they are very important.
If you have any questions or require any further information then do not hesitate to get in touch.
RGB & CMYK
Can you explain the difference between RGB mode & CMYK mode?
No problem! Firstly, don't be put off by the information displayed below, this is the same situation whichever printer you use, the only difference is that we lay out the facts to keep you informed.
When supplying files for full colour printing, it is important that you supply your artwork in the correct mode or colour space. Many software programs give you the choice to work in either RGB mode or CMYK mode, CMYK mode is the correct colour space for full colour printing.
RGB - An Explanation:
RGB stands for Red, Green and Blue which are the primary colours of light. Scanners and digital cameras generally create images using combinations of the three RGB colours. When you save a scanned image or photo taken with your digital camera, it will normally be saved in RGB mode unless otherwise specified. Artwork, images and photographs created in RGB mode are fine for use on websites, however, they cannot be used for printing on professional print presses.
CMYK - An Explanation:
Printing presses print full colour images using a different set of colours to RGB. Generally, full colour images are created using the primary colours of pigment: Cyan (blue), Magenta (red), Yellow and Black, otherwise known as "CMYK printing" or "4 colour process", black is designated the letter "K" to avoid confusion with "B" for blue. Because the inks used are translucent they can be overprinted and combined in a variety of different proportions to produce a wide range of colours, an example is shown in the diagram below. In theory an overprint of all 3 process colours Cyan, Magenta and Yellow produces the appearance of black, however, in reality this is a muddy brown, for this reason black is used as the fourth printing ink.
Can you show some examples and explain further?
If you have not designed your artwork from scratch in CMYK mode then at some stage in the design process, your artwork or images used must be converted from RGB mode to CMYK mode in order to print. Unfortunately not all colours in the RGB spectrum can be replicated in CMYK, such colours are said to be "out of the CMYK colour gamut". When converting from RGB mode to CMYK mode, software programs get as close to the original colours as possible, some colours convert very well and others don't. Below is an example of some bright RGB colours that do not convert well to CMYK. As you can see the CMYK image looks slightly muted and not as vibrant as its RGB counterpart.
In the majority of cases this slight variation is only apparent if you have created your artwork from scratch in RGB mode using very bright/vivid individual colours. For example, you have chosen a very bright/vivid red or yellow for the lettering in your logo which looks fantastic on your monitor, when this is converted to CMYK mode this red or yellow will be toned down and not as bright/vivid, this may look a little dull compared to what you originally designed, however, we can only print what is possible. Graphic designers will always use a CMYK colour space as they know that these almost illuminous RGB colours are just not printable, hence, if you have had your artwork designed by a professional graphic designer then you should not have to worry about any of this.
Do not be alarmed by the example above, most photographic images actually convert very well with little or no difference. Below is an example of a converted photograph where you can hardly see a change in colour.
If you are providing print ready artwork then you must ensure that you convert your artwork (if needed) to CMYK mode prior to sending your files to us. By doing this yourself you will have more control over the appearance of your printed piece as you will see how the images look once they are converted. If need be you can always adjust your artwork slightly after conversion to ensure it looks how you want it to. Remember you are viewing your CMYK artwork on an RGB monitor so this will not be a 100% accurate representation, however, this will give you a rough idea as to what the printed colours will look like. If we receive artwork, images or photographs from you in RGB mode, we will do a standard conversion to CMYK mode, however, our results may vary from yours.
For best results, we recommend working in CMYK mode from the beginning of the design process and converting any photographs or scanned images prior to pasting them into your artwork. Some graphic design software like Adobe Photoshop allow you to work in different colour modes so ensure you have chosen CMYK mode from the start.
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